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FOR
IMMEDIATE RELEASE
DATE:
March 6, 2007
A team of first-year MBA
students at the UW Business School
took first place honors at the University of Kansas CIBER
International Case Competition at the KU campus in Lawrence
this past weekend.
Maxine (Wei) Chen, Lauren Hemingway, Kevin Kirn and organizer
Matt Kuffel bested teams of mostly second-year MBA students
from the University of Wisconsin, Ohio State University,
University of Connecticut and
University of Kansas, all schools
that house a federally funded Center for International Business
Education and Research (CIBER).
In the competition, the teams were challenged to create a
viable strategy to develop a general aviation market in China.
Rather than theoretical airspace, this was a live case presented
and judged by representatives of Cessna Aircraft.
In addition to taking top overall honors in the competition,
the UW team also was recognized for creating the best international
analysis.
A veritable academy of Business School faculty, staff and
second-year students helped prepare the UW first-years for
the competition, including: Debra Glassman, faculty director
of the UW Global Business Center; Judith Kalitzki, director
of professional development for the MBA Program; Frances
Maloy, lecturer in finance and business economics; Susy Schneider,
teaching associate; Dan Turner, senior lecturer in marketing;
second-year MBAs Ben Lower, Theodoros Iaponas and Roby Kurian;
and Gordon Neumiller, team advisor and director of the MBA
field study program.
The 30 CIBERS across the country contribute to the international
competitiveness of American business by developing and supporting
international business programs for students, faculty and
the business community.
The UW Business School’s Global
Business Center houses
the only CIBER in the Pacific Northwest.
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UW MBA students celebrate victory
with executives of the Cessna Aircraft Company.h
From left are Matthew Murphy, Manager,
Customer Solutions International, Cessna Aircraft Company,
UW MBA students Matt Kuffel, Lauren Hemingway, Kevin
Kirn and Maxine (Wei) Chen; and Joshua Colton, Director,
Customer Leadership Programs, Cessna
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